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Caddo Parish, LA · GEO Services
Caddo Parish GEO Services for a Shrinking Market
Caddo Parish is losing residents, and that shapes how GEO should be done here. GetPhound's generative engine optimization prepares a business for AI search: consistent details across the listings engines read, structured data on key pages and local content that answers real questions, all inside our Organic Growth plans. The data below shows the Caddo Parish market.
Snapshot
The Caddo Parish Market in Numbers: Competition, Growth and Local Detail
AI Answer Competition Index
77.6/ 100
Currently ranked 71 among the 1,822 counties that have 20,000 or more people, and 50 within our own 400-market set. More established businesses per resident push the score up. See how it is calculated
Think of the index as a headcount of established competition, those with five or more employees, in eleven recommendation categories, for each 10,000 residents and compared across every county of 20,000 or more people. The categories are law, dental, medical, real estate, insurance, accounting, remodeling, plumbing and HVAC, roofing, electrical and auto repair. Caddo Parish scores 77.6, which is more crowded than most.
The score is only part of the picture. Caddo Parish is a parish where the headcount is flat or falling, and it is also a parish where larger firms, those with 20 or more employees, hold an outsized share of advice-led locations. Below, every measure is set against the full list of counties.
- Population movement since 2020 -4.8% Trails most: 2nd percentile
- Household income, half above and half below (2023 est.) $50,773 Low end: 8th percentile
- Established competitors per 10,000 residents 18.8 Dense: 95th percentile
- Advice-led locations that are established (5+ staff) 41.6% High proportion: 77th percentile
- Advice-led locations run by large employers (20+ staff) 9.1% Large slice: 97th percentile
- Advice-led locations added or lost, 2017 to 2022 -5% Trails most: 21st percentile
- Cities and towns above 2,500 people 4 Place-rich: 73rd percentile
- 2025 building approvals per 10,000 people 11.8 Quiet permitting: 23rd percentile
A percentile here is the share of the 1,822 ranked counties (20,000 or more residents) that fall below Caddo Parish's figure. Inputs: Census Bureau population estimates, County Business Patterns for 2017 and 2022, SAIPE income estimates and the Building Permits Survey.
Where the customers are
The Towns and Cities of Caddo Parish, by Population
These are the biggest places in Caddo Parish. Someone asking an assistant about a provider nearby will generally name one of them, which is why plans for answer engine optimization (AEO) in Caddo Parish start with the towns on this list.
| Place | Portion of the parish | People (2023 estimate) |
|---|---|---|
| Shreveport (part) | 77% | 175,138 |
| Blanchard | 1% | 3,385 |
| Greenwood | 1% | 3,095 |
| Vivian | 1% | 2,942 |
| Oil City | 0% | 868 |
| Mooringsport | 0% | 707 |
Source: population estimates from the Census Bureau. A place can be a city, a town or a census-designated place, and a city that straddles a county line is shown for its Caddo Parish part only.
What shapes AI visibility here
Keeping Customers When Caddo Parish Is Losing Residents
Caddo Parish has lost 4.8% of its population since the 2020 Census and now has 226,386 residents. When a market shrinks, the customers who remain are the ones every competitor wants, and being described accurately and favorably when an assistant is asked is part of keeping them.
Two other features of the Caddo Parish market matter here. 9.1% of the advice-led locations in Caddo Parish have 20 or more employees, more than in 97% of counties. Caddo Parish has 18.8 established advice-led businesses per 10,000 residents, more than 95% of counties.
What this means for GEO services for Caddo Parish businesses: with the population falling, the goal is to hold your share of the households that remain.
Shreveport (175,138), Blanchard (3,385), Greenwood (3,095), Vivian (2,942) and Oil City (868) lead the list of places in Caddo Parish. Each is a separate local context, which is why GEO for a multi-town business is built place by place, with pages and data for every area it serves.
17% of the parish, about 39,266 people, lives outside any named place, where "near me" and county-wide questions count for as much as a city name.
Demand signal
More Homes Are Being Approved in Caddo Parish Than in 2021
Each bar counts housing units approved for construction. Source: Census Bureau Building Permits Survey, annual county files, with a same-months comparison for this year. Approved units may not be built yet.
Approvals rose from 228 units in 2021 to 268 in 2025 (+18%), which is 11.8 per 10,000 residents and a rate below 77% of counties. Year to date (January through August), approvals stand at 181, compared with 207 a year ago, a change of -12.6%.
Among businesses tied to building, roofing contractors (2.0x typical) and insurance agencies (1.7x typical) are the most crowded in Caddo Parish. Permits show where new customers are coming from; GEO does not wait for them to arrive, and content for new homeowners is easier to publish before demand peaks.
Who else could be named
Caddo Parish Recommendation Categories, Ranked by Crowding
Read each row across: Caddo Parish's established locations in a category, the crowding bar against the median county (the dark tick is 1.0x), the change in all locations since 2017, and the count of large employers.
Business typeLocations with 5+ employeesCompared with a typical countyShift in all locations, 2017 to 2022Large employers (20+ staff)
Physicians and medical practicesDensest 140 -13.4% 45
Law offices 45 -9.2% 8
Roofing contractors 7 +27.8% 0
Insurance agencies 38 -5.1% 3
Accountants and CPA firms 20 -17.7% 4
Plumbing and HVAC contractors 49 +8% 14
Real estate agents and brokers 7 +23.1% 0
Dentists 62 -6.6% 9
Electrical contractors 27 -7.1% 10
Residential remodelersFastest growth 15 +33.3% 0
Auto repair shops 16 +0% 0
Bars give each category's established locations (five or more employees) per 10,000 residents as a multiple of the middle county among those ranked; the dark tick is 1.0x. Change is measured on all locations in the category, not just established ones. Source: Census County Business Patterns (2017, 2022), which says nothing about AI behavior or search volume. See the method
Physicians offices are the most contested category in Caddo Parish: 140 established locations, 2.9 times the density of a typical county, with the category as a whole down 13.4% since 2017. A person asking an assistant which doctor to book has the most names to sort through here. Denser than usual as well: law offices (45 established locations, 2.7x) and insurance agencies (38 established locations, 1.7x).
The fastest growth is in residential remodelers: locations of every size rose 33.3% since 2017, to 56, so new names keep appearing. Accounting and CPA firms shrank instead, losing 17.7% of their locations to land at 65. For firm size, look at physicians offices: 45 locations employ 20 people or more.
These figures describe the competition, not AI behavior. No public data tells us how often people ask an assistant for a recommendation or how an engine picks among businesses, and we do not guess; the table shows how many established rivals share the answer space.
Comparable counties
Where Else Does the Field Look Like Caddo Parish's?
Caddo Parish's six closest matches among our 400 markets, judged on population, income, AI answer competition, larger-firm share and growth. A useful reference point for AI search in Caddo Parish.
| Similar market | Score (0 to 100) | Population (2023) | Growth since the 2020 Census | How advice-led locations changed since 2017 | Share with 20+ staff |
|---|---|---|---|---|---|
| Caddo Parish, LA (you are here) | 77.6 | 226,386 | -4.8% | -5% | 9.1% |
| Peoria County, IL | 78.3 | 177,513 | -2.4% | -1.3% | 10.3% |
| Jefferson County, TX | 69.8 | 251,496 | -2% | -9.8% | 7.4% |
| Erie County, PA | 69.8 | 267,571 | -1.2% | -6.6% | 8.7% |
| Mobile County, AL | 67.0 | 411,640 | -0.8% | +0.8% | 7.9% |
| East Baton Rouge Parish, LA | 74.5 | 448,467 | -1.8% | +2.2% | 8.7% |
| Calcasieu Parish, LA | 74.8 | 203,761 | -6% | -0.7% | 7.1% |
These six markets, out of 400, match this one most closely on size, income, score, firm size, growth and established share. Sources are listed above.
On the index, Peoria County, IL is Caddo Parish's nearest neighbor: 78.3 against 77.6. Mobile County, AL is the most different of the six, at 67.0. Calcasieu Parish, LA has 7.1% of its advice-led locations at 20 or more employees against 9.1% in Caddo Parish. Treat the match as a read on the competition, not a promise about results.
What GEO includes
Caddo Parish GEO: What the Work Covers
Consistent business details
Your name, address and phone number are made to match across Google, Apple Maps, Yelp and the other places AI engines look.
AI-ready local content
Content is written in a conversational tone, aimed at the local questions customers actually ask, focused on Caddo Parish and its neighboring areas.
Review management
AI engines scan review volume and sentiment, so we help you earn and answer reviews on a steady schedule.
Technical SEO
Technical SEO keeps your site readable by search engines and AI tools, and it is the foundation the rest of the work stands on.
Testing across AI engines
Visibility is tested monthly in Google AI Overviews, Perplexity and ChatGPT, with reports on citations, AI visibility, knowledge panels, platform traffic and local rankings.
GEO is delivered alongside SEO, Google Maps work and the website that comes with Gold and Platinum. Want leads sooner? We also manage Meta (Facebook and Instagram), Google and Bing ads.
Step by step
Our Process for GEO in Caddo Parish
Start with an audit
We review your address, name and phone details and your site details across Google, Apple Maps, Yelp and the other sources AI engines look, so they all agree.
Add structured data
We put schema markup on your most important pages: FAQ, LocalBusiness and Review schema, so AI engines can read your details as structured facts.
Create conversational content
We produce local content in a conversational tone that answers the questions people ask about what you do and where you do it.
Monitor every month
Each month we run tests of your visibility across ChatGPT, Perplexity and Google AI Overviews, then change course based on what moves. Reporting includes local rankings, AI visibility, citations, knowledge panels and platform traffic.
Plans
Caddo Parish GEO Pricing: Included in Every Organic Growth Plan
GEO is not sold on its own: it is included in every Organic Growth plan below. There is no setup fee and no contract on any plan. Talk to our CEO about the options.
Do the math
Is Generative Engine Optimization in Caddo Parish Worth It? Run Your Own Numbers
The plans are flat monthly fees, which makes the payback arithmetic simple: what one new customer is worth to you, your margin and your close rate give the customers a month a plan has to deliver.
Questions we hear
AI Search and GEO in Caddo Parish: Frequently Asked Questions
How much does GEO cost in Caddo Parish?
GEO is not sold on its own: it comes with every Organic Growth plan. Silver costs $1,495 a month, Gold $2,495 and Platinum $3,495, and Gold and Platinum add a fully managed, custom-built website. No setup fee, no contract.
Does GEO involve paying to appear in ChatGPT?
They are different things. GEO is unpaid work: helping engines find accurate information about your business. ChatGPT advertising is a separate, paid test: sponsored, labeled ads shown to some users on the Free and lower-priced plans, bought through a self-serve Ads Manager and targeted by country and context, not by keyword. The ads do not alter the answers, and measurement is still maturing.
How crowded are the recommendation categories in Caddo Parish?
According to the index, Caddo Parish is more crowded than most counties: it scores 77.6, which is 71st out of 1,822 counties of 20,000 or more people and 50th of our 400 markets. The busiest category is physicians offices, at 2.9x a typical county. The score describes the number of established competitors; what engines do with them is beyond what public data can show.
Is there a contract or a setup fee?
There is no contract and no setup fee, and every plan is flat-rate and month to month. Only one business per category per city is accepted, which keeps us from working for your direct competitor in Caddo Parish.
What does consistent business information mean?
It means your name, address, phone number and details like hours and services are identical on Google, Apple Maps, Yelp and every other source an engine might read. Our process starts with an audit of precisely that, since conflicting details make it harder for an engine to describe you correctly.
Does GEO replace SEO?
GEO complements SEO rather than replacing it, and both are part of Organic Growth. Technical SEO is part of the GEO work itself, and the consistent data, strong pages and reviews that help you in search also give AI engines more to draw on. Our Organic Growth plans cover both.
What does generative engine optimization mean?
Think of SEO as winning a place in a list of links and GEO as making your details usable to engines that answer directly. The engines include Perplexity, ChatGPT and Google AI Overviews; the practice is also called AEO. The two share groundwork, so Organic Growth includes both.
Which local businesses compete for AI answers in Caddo Parish?
The eleven categories are the ones where a customer is likely to ask who to call. By established locations, Caddo Parish leads with physicians offices (140), dentists (62) and plumbing, heating and air-conditioning contractors (49), and relative to a typical county the busiest are physicians offices (2.9x) and law offices (2.7x).
Can anyone guarantee that ChatGPT will mention my business in Caddo Parish?
We cannot, and neither can anyone else. Our part is the groundwork that gives an engine more to go on: consistent details across Google, Apple Maps, Yelp and other listings, schema markup and local content. Because engines build trust in information gradually, any promised date would be a guess. Each month we check ChatGPT, Perplexity and Google AI Overviews and send you the results.
Next door
Nearby Counties We Cover
Customers do not stop at the county line, so here are the counties nearest Caddo Parish, with distance measured between county centers:
- Bossier Parish, LA: 129,795 residents, 17 miles out, scoring 56.1
- Harrison County, TX: 70,895 residents, 29 miles out, scoring 40.3
- Marion County, TX (31 miles away; 9,571 people; AACI 10.9)
- Webster Parish, LA (33 miles away; 35,238 people; AACI 29.2)
Where the data comes from
How This Caddo Parish Page Was Built
Each figure on this page comes from public U.S. Census Bureau data, calculated the same way for every county so Caddo Parish can be set beside any other market. No client account data goes into this page, and nothing here measures how often an assistant mentions anyone.
- UpdatedOctober 19, 2026
- SourcesBusiness counts: County Business Patterns, 2017 and 2022. Population: Census estimates, 2023. Income: SAIPE, 2023. New-home permits: Building Permits Survey, 2021 through 2026 year to date.
- MethodologyThe AI Answer Competition Index and the other measures on this page are defined on the method page. You can browse every market in the index.
- CorrectionsIf a number looks wrong, email hello@getphound.com and we will trace the number to the original table.
Start a Conversation
Ready to Be Easier for AI Tools to Describe in Caddo Parish?
Tell us what you sell and which parts of Caddo Parish you serve. We will show you how GEO fits into an Organic Growth plan for your business. Call 610-825-4363 or email hello@getphound.com to set up a strategy session with our CEO.