Structured data and schema
Key pages get Review, LocalBusiness and FAQ schema markup, so an engine can read your business details as structured facts.
RankGuarantee™
Local landing pages built in volume, for every city you serve.
Rank on page 1 for 100+ local keywordsRank for 100+ local keywordsRank for 100+ Local Keywords
Included in all Organic Growth plansFree in every Organic Growth plan $1,495/moOrganic Growth
SEO, Google Maps, and AI search (GEO) working as one plan.
SEO, Google Maps & AI search in one planSEO, Maps & AI in one planSEO, Google Maps & AI Optimization
Includes RankGuarantee™ + a custom websiteRankGuarantee™ + website included $895/moPaid Ads
Google, Bing & Meta campaigns managed end-to-end for fast leads.
Google, Bing & Meta Ads for fast leadsGoogle, Bing & Meta AdsGoogle, Bing & Meta Ads Management
Get results in days, not monthsResults in days, not monthsGetPhound's GEO services prepare small businesses for AI search. We audit the details engines read, add structured data to your key pages, publish conversational local content and test your visibility in Perplexity, ChatGPT and Google AI Overviews every month. GEO is included in every Organic Growth plan, from $1,495 a month with no contracts and no setup fee.
What it is
Generative engine optimization, or GEO, is the work of optimizing your online presence for AI engines such as ChatGPT, Google's AI Overviews and Perplexity. Instead of returning a list of links, these engines answer a question directly, drawing on structured data, business listings and trusted content. When someone asks which dentist, roofer or accountant to call, the information an engine can find and trust about your business shapes what it says.
Some people call the same work AEO, answer engine optimization. It is best understood as the next evolution of SEO: it complements the rankings, Google Maps and content work you may already do and does not replace any of it. Nobody can guarantee a mention in an AI answer, and we do not promise one. What we can do is make the facts about your business accurate, consistent and structured the way these engines read them. Results improve over time as engines gather, validate and favor consistent information.
What GEO includes
Markup engines can read
Key pages get Review, LocalBusiness and FAQ schema markup, so an engine can read your business details as structured facts.
Name, address and phone
Conflicting listings are found and fixed, so your details read the same on Google, Apple Maps, Yelp and beyond.
Written for the questions people ask
We publish conversational, hyper-local content that answers the questions people put to assistants about your services.
What customers say
Review volume and sentiment both get read by AI engines, so reputation work is part of the plan.
SEO underneath
A clean technical base lets search engines and AI engines read your pages without trouble.
Tested every month
Each month we test your visibility across Google AI Overviews, ChatGPT and Perplexity, and reporting covers AI visibility, citations, platform traffic, knowledge panels and local rankings.
None of this stands alone: it is part of Organic Growth, with local SEO and Google Maps work beside it and a managed website on Gold and Platinum. Paid campaigns on Meta (Facebook and Instagram), Bing and Google are available separately for faster leads.
Names and neighbors
You will hear generative engine optimization, answer engine optimization and AI search optimization used almost interchangeably. They all describe preparing a business for engines that answer questions directly. We use GEO since it is the name most of our clients meet first.
ChatGPT ads are a different thing. They are a paid test: sponsored, labeled ads shown to some users on the Free and lower-priced plans, bought through a self-serve Ads Manager and targeted by country and context rather than by keyword. Measurement is still maturing, and the ads do not change the answers. GEO is the unpaid work of making accurate information about your business easy for engines to use.
Local GEO
The process
We check your NAP details and your website details across Google, Apple Maps, Yelp and the other sources AI engines pull from, so everything matches.
We implement schema markup on your most important pages: Review, LocalBusiness and FAQ markup, so AI engines can read your details as structured facts.
We create local content in a conversational tone that responds to the questions customers put to assistants about your services and the places you serve.
Every month we run tests of your visibility across Perplexity, Google AI Overviews and ChatGPT, then adapt the work to what we find. You see local rankings, AI visibility, citations, knowledge panels and platform traffic.
Plans
You do not buy GEO separately, because it is included in all three Organic Growth plans below. Plans are billed month to month, and there is no setup fee to pay. Talk to our CEO about the options.
Questions
GEO is not sold on its own. It is included in every Organic Growth plan: Silver at $1,495 a month, Gold at $2,495 and Platinum at $3,495. Each plan also includes RankGuarantee™ landing pages, and Gold and Platinum add a fully managed, custom-built website. There is no setup fee and no contract.
In practice, very little. All three describe preparing your business for engines that answer questions directly, such as ChatGPT, Perplexity and Google AI Overviews. The work relies on structured data, accurate business listings and trusted content.
No, and nobody honestly can. We make your business information accurate, consistent and well structured, and we test your visibility across Google AI Overviews, Perplexity and ChatGPT every month. Results improve over time as engines gather, validate and favor consistent information, and we do not give a timeframe.
No. GEO complements SEO, and both come with Organic Growth. Technical SEO is part of the GEO work, and the consistent data, strong pages and reviews that help you in search also give AI engines more to draw on. See Organic Growth for the full plans.
No. ChatGPT ads are a separate paid test: sponsored, labeled ads shown to some users on the Free and lower-priced plans. GEO is the unpaid work of making accurate information about your business available to AI engines.
Schema and structured data (LocalBusiness, Review and FAQ schema), consistent name, address and phone details across Google, Apple Maps, Yelp and more, conversational hyper-local content, reviews and reputation work, technical SEO, and monitoring across Perplexity, ChatGPT and Google AI Overviews. Reporting covers knowledge panels, citations, AI visibility, platform traffic and local rankings.
It tends to help multi-location businesses most, because AI tools need consistent, verified data to recommend a service locally. Our county index shows how many established businesses compete in each market.
No. Plans are month to month with no contract and no setup fee, and pricing is flat. We also take one business per category per city.
Get in Touch
Tell us what you do and where your customers are. We will show you how GEO fits into an Organic Growth plan for your business. Call 610-825-4363 or email hello@getphound.com to set up a strategy session with our CEO.
